How to Increase Sales by Personalizing the Customer Experience
https://ift.tt/2PUkgSJ Successful brands put the customer first. They monitor their customers’ behaviors and leverage their needs to enhance the buying process. You can also boost your revenue by optimizing the customer experience . If you want to take this concept one step further, you need to focus on one important element that will increase sales. Personalization. Personalizing the customer experience is a winning strategy. In fact, 96% of marketers agree that their efforts to personalize their customers’ experience advance their relationships with customers. Furthermore, 88% of marketers say they’ve seen a measurable improvement in their businesses after implementing customer personalization tactics. But only 33% of businesses feel confident they have the tools to properly personalize the customer experience. That’s what inspired me to write this guide. Some of you may already know you need to create a more personalized experience for your customers, but you jus...