youngceaser - New AGE Internet Marketing

https://ift.tt/2H42Scq Google Analytics can do just about whatever you want it to. It has a ton of depth. It can also feel a bit overwhelming once you get into it. After consulting on Google Analytics for years, both independently and as the head of marketing at an analytics startup, I have 10 customizations I consider vital for every site I run. Once they’re in place, you’ll have: Keyword data in Google Analytics. Yes, I’m completely serious. Keyword data is back. An account structure that will save you if you ever accidentally nuke your Google Analytics data. Metrics to help you drive your business. A roadmap to clean up your URLs to make your reports accurate. (They’re not as accurate as you think they are.) Alerts to help you catch catastrophic data failures within 25 hours. The Google Analytics tracking script installed like the pros. A method to filter out data from your office IP so your company doesn’t accidentally skew the reports. Let’s dive in. Connect Google ...

https://ift.tt/2U711Hf Social media has undoubtedly changed the way we live. It’s also changed the way we market ourselves, our businesses, and our websites. If you have a website in 2019, you definitely want some type of social media integration. You want your website visitors to engage with you on social media, and you want your social media followers to convert on your website . This won’t happen unless you make it as easy as possible. Let me give you an example: You wrote and published a killer blog post. A reader loves your post and wants to share it with their friends on social media. How do they do this? Without the proper tools, the person would have to copy your blog link, navigate to the social platform, login, and manually paste the link before sharing it. This process involves too many steps, multiple browsing screens, and too much room for error. The person may ultimately decide that it’s just not worth going through all of those steps to share your post. That decisio...

https://ift.tt/2TlyuRe Are you thinking about building a membership website? Great idea. Membership websites generate recurring revenue by offering premium content and features to members. It’s also a great way for you to establish your value within your niche. By offering memberships, you’re telling people that your content is so valuable you don’t have to offer it for free. In order for your membership business model to function properly, you need to install a membership plugin that adds this feature to your website to manage memberships, payments, and other user information. If you have a WordPress site, there are tons of membership plugins to choose from. I found 746 in my search. Luckily, you don’t have to do too much in-depth research — I’ve done all of the heavy lifting for you and narrowed down the top seven membership plugins. You can use this list as a reference, instead of to trying to find all of the pros and cons on your own. 1. LearnDash LearnDash is for websites...

https://ift.tt/2Nrbz1u I’ll get straight to the point. If your company takes reservations or appointments, you need an online booking system — period. Take a moment to analyze your current process. How does a customer schedule their appointment? Without an online booking system, I’m willing to bet that the process looks something like this: The customer looks up your phone number. If they’re lucky, someone answers quickly. Otherwise, they wait on hold or reach your voicemail. The customer explains the service they’re looking for and asks for your availability. After some back and forth discussion repeating dates and times, the customer scrambles to find a piece of paper to write on so they don’t forget. That’s assuming you can clearly understand each other over the phone. We all know sometimes it’s difficult to hear based on things like reception, accents, and background noise. Oh yeah — that’s also assuming nobody else called you while you were on the phone. Then you’re force...

https://ift.tt/2IyKECa Are you about to build an ecommerce website? Build it on Shopify. I kind of wish the answer had more nuance to it, so I could write a more engaging review. But it really is that simple. Ecommerce site = Shopify. End of story. Out of all the decisions you need to make building your online store, the decision of which ecommerce tool to use is not a hard one. If you want, you can stop reading this review and go sign up . You won’t miss out on much. In-Depth Shopify Review and Methodology To show you that I do know what I’m talking about, I have broken down all the core ecommerce site features and rated Shopify by each. I’ve used a simple 5-point scoring system on each ecommerce feature below: 5 for “amazing,” 1 for “it sucks.” I’m not a complete Shopify fanboy. There are a few areas where Shopify could do better. And one category Shopify completely fails. But these aren’t a big deal. The gaps are either minor or can be completely covered by other tools...