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Should You Outsource Content Marketing? 11 Questions to Consider

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https://ift.tt/2OvENgd It’s something that everyone needs to consider at some point as they become more successful. Do you continue to do certain work yourself? Do you hire someone to help you out? Or do you outsource it? There are many areas like this in any business, but one in particular is content marketing. Creating and promoting content, especially for a new site, is essentially a full-time job. If you have a small team, you can’t always dedicate a full-time person to content marketing efforts. What ends up happening is that it is ignored or it’s done on a limited basis. Without consistency, you’re much less likely to see the full results of great content . Regardless of your specific situation, there will come a time when you will lack the time or manpower to execute content marketing properly. So, what do you do then? In most cases, you will have to decide whether you want to outsource your content marketing. This is not an easy decision. To help yo...

The Top 15 Ways to Come up with New Content Ideas

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https://ift.tt/2JF3NO2 I write a ton of blog posts for my websites. Writing has become a major part of my life throughout the years. People recognize this and often ask me the same question: How do you come up with these new ideas? Truthfully, writer’s block happens to all of us. Just ask any writer, and they’ll tell you the same thing. Sometimes you sit down, and the words don’t spill onto the page as easy as you’d like them to. I can relate and empathize with you there. That said, I don’t have much trouble coming up with new ideas. I came up with a system a while ago that made it easy for me to constantly source new topics to write about. These strategies aren’t limited to blog posts. They can be used to come up with content for research articles, podcasts, and ebooks. You can even use them to come up with ideas for your new video blog  or whatever else you’re working on. Here are the top 15 ways to source new content ideas. 1. Create topic lists in bunches When you’re ...

Produce More Content in Less Time With These 6 Science Backed Tactics

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https://ift.tt/2OvcyOS Don’t you hate it? You understand how content marketing works , but you still can’t quite get the results you want. It’s hard to pump out enough high quality content in order to reach your goals. There are two main reasons for this. First of all, writing isn’t easy. Creating great content that is worthy of being shared is even more difficult. In order to create content of that level, writers often spend several hours on a single post. In my experience, though, most bloggers could double or triple their writing speed by becoming more efficient. The second main reason why producing enough content is difficult is because there are many distractions. Even if writing is the only job you do, you still have to contend with distractions such as social media and email. When you’re not very motivated, it’s really easy to click over to Facebook and waste 20 minutes. If you’re a small business owner, it’s even worse. In addition to the same distractio...