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Showing posts from August, 2018

How to Increase Sales by Personalizing the Customer Experience

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https://ift.tt/2PUkgSJ Successful brands put the customer first. They monitor their customers’ behaviors and leverage their needs to enhance the buying process. You can also boost your revenue by optimizing the customer experience . If you want to take this concept one step further, you need to focus on one important element that will increase sales. Personalization. Personalizing the customer experience is a winning strategy. In fact,  96% of marketers  agree that their efforts to personalize their customers’ experience advance their relationships with customers. Furthermore, 88% of marketers say they’ve seen a measurable improvement in their businesses after implementing customer personalization tactics. But only 33% of businesses feel confident they have the tools to properly personalize the customer experience. That’s what inspired me to write this guide. Some of you may already know you need to create a more personalized experience for your customers, but you just don’t k

11 Ways to Make a Living on Social Media Without Selling a Single Product

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https://ift.tt/2PjYYgt Do you have lots of social media followers? Want to learn how to turn those followers into dollars? Right now, there are people making a living on social media without selling anything. We’ve all seen those profiles of seemingly regular people with tons of followers. It always seems as if they’re traveling or doing something fun. But what exactly do they do to fund this fairytale lifestyle? They are social influencers. Experts predict that in the next two years, global influencer marketing  will be a $5-10 billion dollar industry. In 2017, 86% of marketers  relied on influencer marketing campaigns at some point during the year. And 39% of marketers say they have increased their influencer marketing budgets for 2018. All of this is promising news if you’re interested in making a living on social media as an influencer. Even if you don’t have lots of followers right now, this guide will show you what you need to do to make yourself more appealing to marke

How to Promote Your Local Business with These 15 Marketing Strategies

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https://ift.tt/2wktpfe To survive, local businesses need to learn how to adapt to the modern way of marketing. If you are seeing a plateau or decline in sales, it’s time for you to mix up your marketing strategy. Even if your small business is profitable right now, you need to stay ahead of your competition to remain successful in the future. Analyze the latest marketing trends . Recognize the consumer buying behavior. Learn how to get more money from your existing customers. Unfortunately, only 33% of small businesses  reach the 10-year mark. The rest fail. I don’t want you to become the sad statistic. This was my inspiration for writing this guide. If your company is new, you need to do everything possible to stay strong for years to come. Local businesses that have been around for decades may be ready for a marketing facelift. Your strategies that worked 20 years ago probably won’t be as successful in 2018 and beyond. I narrowed down the top 15 marketing tactics for local b

How to Run Contests That Encourage User-Generated Content

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https://www.quicksprout.com/wp-content/uploads/2018/07/increase-chances.png Are you looking for a new way to spice up your marketing strategy? Your current promotions may be effective for now, but you need to mix things up. After a while, using the same marketing tactics over and over again gets stale. Promotional contests are one of my favorite ways to keep an audience engaged. This is a great opportunity for you to increase brand awareness and even build hype for a new product launch . The best promotions give something away to participants. There are a few different types of such promotions. Contests require some type of skill. People who enter a contest will need to put forth some type of effort in order to win. The winner of a contest gets selected by judges or through a voting system. This differs from a lottery or sweepstakes. Sweepstakes do not require any skill whatsoever. The winners of sweepstakes get drawn randomly, based on luck. For example, you could randomly