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Showing posts from March, 2019

3 Content Creation Strategies That Will Help You Prosper

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https://ift.tt/2U4I63U Did you know that 90% of the information your brain receives is visual? Or that blog posts with images tend to get 94% more views? Using images isn’t the only strategy you can employ to get more traffic. Increasing your word count can help too. Blog posts that contain 3,000 to 10,000 words, on average, get 8,859 social shares. To show you how you can gain more traffic through content creation, I’ve created an infographic that breaks down all the strategies you need to follow. From increasing readability to gaining more social shares, the steps in this infographic will help you increase your traffic. Click on the image below to see a larger view: Click here to view an enlarged version of this infographic . Conclusion If you don’t have the time to follow all the strategies in the infographic, at least try two main ones: list posts and infographic-related posts. These types of posts tend to get more social shares. Embed This Image On Your Site (copy code

This is Your Brain on Visualization

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https://ift.tt/2FDXyKf How long do you think your attention span is? Maybe a minute or even two, right ? Sadly, your attention span is 8 seconds. That’s one second shorter than that of a goldfish. So, when you show people paragraphs of text, don’t expect them to read it all. But did you know visualizations such as infographics are thirty times more likely to be read than text? And if that’s not enough to convince you to start using visualizations within your marketing, maybe this infographic will change your mind: Click on the image below to enlarge: Click here to view an enlarged version of this infographic . Conclusion You should consider creating infographics because they drive 250% more traffic than ordinary blog posts do. If you don’t believe me, just look at Mashable … they get three times more tweets when a post includes an infographic than when it doesn’t . Plus, 65% of people are visual learners, which means showing data in a visual format will make it easier for your r

Suck Your Readers In: 4 Types of Openings for “Sticky” Content

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https://ift.tt/2UhTvwG The headline is the most important part of your content. That’s a fact. What’s the second most important part? That would be your introduction. Think of it this way: Your headline compels people to click on your post, but your intro draws them in to actually read the post. And if you’re sick of not getting a high level of engagement on your posts, this is likely one of the main causes. Here’s the simplest way to illustrate the effect of introductions on your content’s performance: Bad headline – Low traffic Good headline, bad intro – High traffic, high bounce rate, low time on page Good headline, good intro – High traffic, low bounce rate, high time on page Always aim for that third scenario. The sad fact is that most bloggers put very little effort into their introductions. They either quickly say what they’re writing about, or they end up going on about things that don’t entice the reader to read on. It doesn’t matter whether or not you fall i

14 Examples of Truly “Epic” Content: How Does Yours Stack Up?

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https://ift.tt/2JN6aUx The word epic is overused. It’s become watered down over the years, and most people don’t seem to appreciate what it means. Which is a problem. Why? Because the first rule of content marketing is: Create epic content. I’ve written about creating great content many times before, but epic is a level above that. According to the dictionary, epic describes something that is: heroic; majestic; impressively great OR of unusually great size or extent In plain English, it refers to something that’s so much better than any other thing out there that you can’t help but to be impressed with it. And although you can’t always hit the epic level with your content, it’s something you should strive to reach at least a few times a year. That’s when you’ll start getting hundreds of links to your content and tens of thousands of views. But here’s the problem: You can’t create a guide to making epic content because it comes in many different forms. Great co